Setting Your Price

Determining Our Strategy

You obviously want to sell your house for the highest possible price. You may even have a number in mind. But, how do you determine if that number is reasonable? You may be concerned that if you list your house too high, few buyers, if any, will see it.  You may also be concerned that if your price is too low, you could end up leaving thousands of dollars on the table.  both cases are true, but, we guide you to set the price of your home based on your family’s needs and the current market situation.

If you need to sell your home quickly so that you can move, we want to price your home at the lower range of its probable value to pull in lots of buyers quickly, whereas if you do not need to sell quickly, we may price the home higher to see if we can pull in a higher price.

Likewise, if the real estate market is hot, as it has been for a few years, we will tend to price the home higher than we would in a slow moving market especially if your home is in a highly desirable area.

At the current time in 2023, we have a situation where prices are high and rising, availability of homes is low, and sales are down…  It is not a normal market where prices are up when sales are up, and availability is low when prices are low.  We are in an abnormal market partially due to relatively high mortgage rates and difficulty getting a mortgage.

I begin setting a price for your home by closely studying the prices of the neighborhood and overall area, school district and the town.  I then review all of your home’s features and amenities and comparing them to those of the other homes. Then I make some calculations to determine its Current Relative Market Value. That value is based, in large part, on what similar houses in the area have sold for recently.

Of course, buyers won’t pay for the sentimental value you place on your house. But special features such as hardwood floors, a newly renovated kitchen or bathroom, or a beautiful backyard patio can have an impact on how quickly a property sells and for what price. I’ll help you understand all the factors that go into setting the list price, and ensuring it is just right for the marketplace and your goals.  I’ll also explain in-depth the real estate market at the time so that you can understand how I arrived at a proposed relative market value.

Curious as to what your house is likely to sell for in today’s market? Please submit the form below or call or email me for a no-obligation Personal Consultation. I’ve got the answers for you.


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